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Marketing

Degrees and Certificates

Students completing the one-year certificate in Marketing are prepared to enter the marketing field as entry-level positions with firms in commerce, industry, and merchandising. Many of the students completing the certificate courses are ready to move into the second year of a two-year Marketing Associate degree program or a four-year bachelor degree program at a four year college or university.

Classes

Course Name Credits Description
BA 223 Principles of Marketing 4

Provides a general knowledge of marketing emphasizing marketing mix elements and target markets for consumer and industrial products, marketing strategies, customer behavior, market planning and promotion. Recommended: BA 101. Prerequisites: WR 115, RD 115 and MTH 20 or equivalent placement test scores. Audit available.

Faculty and Staff

Namesort icon Title Email Phone
Luise Langheinrich Business Instructor llanghei@cgcc.edu (541) 506-6031